Challenging misleading healthcare claims.

Finding hidden text in web pages

What appears on a web page is determined by its underlying code. Content can be removed from a page by deleting it or hiding it (by preventing it from appearing when the page loads) — viewing the source code can sometimes show you 'commented out' text that has been hidden from the page in this way. This was one of the methods used by bloggers to demonstrate that Gillian McKeith's Twitter account was an official one, after it was hidden from her website to disguise the link between the two.

In Internet Explorer: View > Source
In Firefox: Ctrl+U (or View > Page Source)
In Safari: Ctrl+Alt+U (or View > View Source)
In Chrome: Right-click > View page source

Commented out text is placed within <!-- and -->. However it's also worth searching for key terms (using Ctrl+F) too.